Today in San Francisco, Microsoft is doing their first official unveiling of Windows codename Threshold, otherwise known as Windows 9 or Windows vNext.<\/p>\n
Supposedly, this event was to be the enterprise unveiling. Enterprise customers are an important market for Microsoft; that\u2019s because business decision makers have opted to upgrade from Windows XP to Windows 7, and not Windows 8\/8.1, effectively choosing to make Windows 7 the next XP \u2013 a legacy OS that will exit mainstream support next year. Microsoft supposedly wants enterprises to try Windows Threshold early, and submit feedback, so that, supposedly, Microsoft will engineer the product based on feedback.<\/p>\n
I used a lot of \u201csupposedly\u2019s\u201d there, didn\u2019t I? If I wanted to get enterprise customers interested then I would stream the unveiling live on the Internet, and not have a private press event where most of the invitees haven\u2019t the foggiest about what enterprise customers want. It just does not make sense to me.<\/p>\n
I wonder what value the event really has. It\u2019s not a launch \u2013 that will likely be TechEd Europe on October 28th. The preview is not out until October. Don\u2019t expect to hear a whisper of Windows Server or System Center for another month and a half. And come tonight, I doubt we\u2019ll hear about anything in the Windows client OS that we do not already know \u2013 a lot of the GUI features were leaked months ago. I wonder if this event is actually Microsoft\u2019s attempt to take control of the messaging.<\/p>\n
There are two remaining questions:<\/p>\n
I really hope a lot of these rumours are wrong. Otherwise we\u2019ll be contemplating Windows burning while Nadella plays his \u201ccloud first, mobile first\u201d fiddle.<\/p>\n
We\u2019ll be watching the tweets of Mary Jo Foley & Paul Thurrott, and the live blog on the Verge to find out what\u2019s been discussed in San Francisco later this afternoon.<\/p>\n","protected":false},"excerpt":{"rendered":"
Today in San Francisco, Microsoft is doing their first official unveiling of Windows codename Threshold, otherwise known as Windows 9 or Windows vNext. Supposedly, this event was to be the enterprise unveiling. Enterprise customers are an important market for Microsoft; that\u2019s because business decision makers have opted to upgrade from Windows XP to Windows 7, … Continue reading “Windows “Threshold” (9) Press Conference Today – And I’m Concerned”<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_uf_show_specific_survey":0,"_uf_disable_surveys":false,"_wpcom_ai_launchpad_first_post":false,"footnotes":""},"categories":[18],"tags":[106],"class_list":["post-17123","post","type-post","status-publish","format-standard","hentry","category-hardware","tag-windows"],"aioseo_notices":[],"aioseo_head":"\n\t\t\n\t\n\t\n\t\n\t\n\t\n\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t