I’ve been using my own iPhone 4 for a year, and I’ve had a HTC HD7 Windows Phone 7.x handset at work since around June. It’s no secret that I greatly prefer the iPhone over the Windows Phone. The hardware feel better in my hand, the OS is more friendly and natural, and iTunes beats the holy crap out of The Curse Of Zune.
Phones that make calls and send texts are being built in the back of bicycle shops. The trick is building something that does more. That starts and lives with the OS and the accompanying software (iTunes/Zune). My experience with Windows Phone 7/7.5 hasn’t been all that impressive. Install an app … if you can find a decent one … one minute its complaining about being plugged into the PC, the next it’s complaining that it isn’t. IT SHOULDN’T MATTER! yesterday I tried to install some apps. They just kept failing to download, despite being on a stable wifi network that my iPhone had no trouble with. For example, I installed Lync on iPhone in seconds. It took 4-5 times as long to get it to install on WP7, at the same time, on the same wifi. It’s probably just as well that there aren’t too many decent apps, because navigating them on the folder-less list of apps on WP7 would be a nightmare – folders are just so hard to create an name … wooops, no one has problems doing that on real Windows or iOS.
Lets not forget that Android is out there leading on hardware specs and sales, even if the hardware is fragmented and that MSFT might be the biggest earner on Android s/w “sales”. Even RIM is ahead of WP7 in the market.
Nokia was supposed to vault Windows Phone to a clear #3 or even a #2 in the market. I’ve not seen the handsets in person but all reports say they are superbly built devices, even if they are underspecified. Having a HTC, I can say that Windows Phone needed nicely built devices to compete with the iPhone device. But it’s still Windows Phone. It’s still got that stigma. Microsoft hasn’t won over the consumer. And sales prove it.
And let’s not forget the marketing. Compare an iPhone TV advert (which you’ll see anywhere) with a Windows Phone TV advert.
It’s like comparing iTunes with Zune. One is thought out and complete, and the other is a MacGuyver job. Even I’ve seen The Apprentice and know that the product being advertised should be in the advert. Microsoft seem to have launched the concept of a mobile phone about 15 years too late.
PC Pro has reported on a survey by Exane BNP Paribas.
2% of Europeans looking for a new handset would pick Nokia’s first Windows model, the Lumia 800.
Ouch! Where are ITC and the rest of those groups now? The vocal minority out there is still blogging and tweeting about the magnificence of Windows Phone 7. If Europe, once a stronghold for Nokia, isn’t interested then there isn’t really much hope.
Windows Phone is going through more upheaval. Once more, heads have rolled. Maybe the code merge between the desktop and the phone will happen more quickly than was originally envisioned?